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Web Marketing Resources

Web Marketing Info Center contains hundreds of links to on-line articles about Web marketing and to on-line resources for business.

The Banner Ad Placement Study assessed the impact of banner ad location on click-through rates.

ActivMedia reports on web commerce and marketing statistics.

Cryptography FAQ

The Information Economy- Online Payment Systems

Transaction Net- Online Payment Systems

Payment mechanisms designed for the Internet, by Michael Peirce

NetBill Publications, Carnegie Mellon University

DigiCash Publications

Perils and Pitfalls of Practical Internet Commerce, The Lessons of First Virtual's First Year

Flood Control on the Information Ocean: Living With Anonymity, Digital Cash, and Distributed Databases

Software Industry Issues- legislative, regulatory, and policy issues affecting the software industry.

Information Policy Resources

The Internet Law and Policy Forum

Center for Research on Electronic Commerce. (1998).

Smart Cards: Enabling Smart Commerce in the Digital Age.

http://cism.bus.utexas.edu/main.html

--> CREC Working Papers and Articles

--> Smart Cards: Enabling Smart Commerce in the Digital Age

Checkfree Corporation. (1999).

Checkfree Home Page

http://www.checkfree.com/

Compaq Computer Systems. (1999).

Millicent MicroCommerce System.

http://www.millicent.digital.com/

"Electronic Commerce and the Banking Industry: The Requirement and Opportunities for New Payment Systems Using the Internet"

The Money Page guide to net banking and finance

Hayes, D.G., Gillespie, J.F.E., Daly, P.H., Grippo, G., and Johnson, P.J. (1996).

An Introduction to Electronic Money Issues. U.S. Department of the Treasury. [R]

http://www.occ.treas.gov/emoney/paper.pdf

MasterCard. (1998).

SET Secure Electronic Transaction -- Setting the Stage for Safe Internet Shopping. [R]

http://www.mastercard.com/set/

MONDEX International. (1999).

MONDEX International Business Center

http://www.mondexinternational.com/mondex/

Philips, J. (1998).

Bytes of Cash: Banking, Computing, and Personal Finance

http://www.firstmonday.dk/issues/issue5/philips/

SET Secure Electronic Transactions LLC. (1999).

Welcome to the SET Secure Electronic Transaction LLC Website.

http://www.setco.org/

Smart Card Industry Association (1999).

Welcome to the Smart Card Industry Association Website

http://www.scia.org/

Muscovitch, Z. (1998).

The taxation of Internet Commerce First Monday 2(10)

http://www.firstmonday.dk/issues/issue2_10/muscovitch/

TRUSTe. (1997).

We're building trust and confidence on the Internet. [S]

http://www.etrust.org/ Visit sites of Nets, Inc. and Open Markets, Inc.

Visit sites of Internet Shopping Network (www.internet.net) and HomeRuns (www.homeruns.com)

Center for Research on Electronic Commerce. (1999).

Main Page.

http://cism.bus.utexas.edu/main.html

OECD. (1997).

Measuring Electronic Commerce.

http://www.oecd.org/dsti/sti/it/ec/index.htm

This document is available in .pdf format

Schumacher, S. (1999).

The International PGP Home Page. [R]

http://www.pgpi.com/

Center for Democracy and Technology. (1999).
Bridging the Digital Divide: Internet Access in Central and Eastern Europe: http://www.cdt.org/international/ceeaccess/

Conaghan, H. (1999).
The Basics of Measurement.: http://www.naa.org/marketscope/conaghan/measure.html

Cyberatlas (1999).
The Reference Desk for Web Marketing: http://www.cyberatlas.com/

International Data Corporation (1999).
Hot New Research.: http://www.idc.com/

Internet Indicators. (1999).
The Internet Ecomnomy Indicators: http://www.internetindicators.com/

Media Metrix. (1998).
A Comparison of World Wide Web Audience Estimates Utilizing Two Different Approaches.: http://www.rkinc.com/Methodology/Convergence.html

Media Metrix. (1999).
Top Rankings.: http://www.rkinc.com/TopRankings/TopRankings.html

National Telecommunications and information Administration. (1998).
Falling through the net II: New Data on the Digital Divide: http://www.ntia.doc.gov/ntiahome/net2/falling.html

CommerceNet. (1999).
CommerceNet Global Partners Program.: http://www.commerce.net/global/

Forbes ASAP. (1998).
Future Shopping.: http://www.forbes.com/asap/98/0406/037.htm; Back to Resource Centre; Updated by Sourav on 15/02/2001